Thursday, October 11, 2012

Broad Run Wrestling Unveils Its New Mantra
Program Looks to Encompass the Program in a Few Words


     The wrestling program of Broad Run has always based itself on a few key practices - discipline, commitment and dedication.  And over the years, those key phrases have been used to apply to not just the wrestling room, but all parts of a Spartan wrestler's life; from academics to athletics, social life to family and home life.  Now, the program is looking to take those words to the next level.

     A new mantra has been coined by the coaches and wrestlers to encompass everything the program stands for in one simple message.  That simple message is this;



     What does it mean?  It means that in everything a member of the Spartan Wrestling team involves him or herself in, he or she should follow the message of the program.  Not only should they live their life with discipline, dedication and commitment, but they should train that way, and wrestle that way on the mat.

     Why the new mantra?  The reason for it is to give a quick and easy marketing message that people associate with the program when they hear it.  The goal is to make this the calling card of the program so that when someone sees the phrase "SpartanStrong" they associate it with BR Wrestling, as mantras like Natitude for the Washington Nationals invoke immediate thoughts of the team.

    What is the goal?  The goal is to better market the program and to give it a phrase that links directly to our program while encompassing everything the program stands for.  Those in the program feel that this does it very well and look forward to representing and spreading the new mantra of Broad Run Wrestling.

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